9 Reasons You Should Be Using Pinterest - Blogging Edition
- Fletch
- 15 hours ago
- 6 min read
Why PINTEREST is sooo good? For Business Owners and Content Creators
What is Pinterest?
Forget what you think you thought Pinterest was and is for.
To unlock its golden potential for your business.
First and foremost: Pinterest is a Visual Search Engine.
It’s a search engine in visual form. A Tool to get discovered and seen.
To be used as a marketing tool.
As a discovery platform.
To drive traffic, generate leads, increase sales - depending on what your business needs are.
It is not a social media tool like I’ve been using it for. I used it to kind of organise my mind, my to do lists, my next project, even my xmas present buying lists for things I’d seen throughout the year etc.
Little did I know, I’d been using Pinterest wrong for all these years!
Whether you are just starting out on your blogging journey or creating your own freedom life, we believe Pinterest is one of the best ways to grow your blog traffic in 2026 and beyond.... Not just for blogging - For any online business if you want uncapped income potential and location freedom.
Blogging is just one of them and one of our favourite ways and we share the helpful blog posts in our Financial Freedom Portal with the aim to helping people grow.
P.S. If you're interested in Our Story of how we went from living a Depressed and Disconnected life in the UK to living the life of our dreams travelling the world, worldschooling our kids and building our dream home in Bali then I've linked some blog posts above.
If not, Let's jump in and start with what you're actually here to do and that's to level-up your own blogging journey and start growing a blog with Pinterest... Let's Go...
WHY Pinterest Is The BEST for Business and Blog GROWTH?
Here’s why 9 Reasons Why Pinterest Business should be a key part of your marketing strategy when starting and growing a blog:
Pinterest is a Search Engine - where content lives for moths or even years if it’s evergreen content. Unlike social media which lasts a day or so then it’s gone into the social media abyss.
Pins continue to drive traffic long after they’re posted, which basically means you do the work once and then reap the benefits continuously thereafter and on auto pilot … even as you sleep! Which is how I like to do business.
Thus Pins will drive traffic long after you pinned it.
It’s Huge - Pinterest has over 482 million monthly active users, where 97% of those searchers are open to looking for suggestions. I.e they’re not searching for a brands XYZ, they’re searching for any XYZ ideas (I.e. this gives you a great opportunity to get your content out there and infant of invested teachers actively wanting to see your stuff.
And best of all you get to get infant of this huge traffic monthly FOR FREE! Meaning you can rank on Pinterest against huge big brands, it’s an even playing field.
Users on Pinterest are buyer ready - majority female, ages 25-54 years, with household income of $100k - a great demographic.
It's FREE - Pinterest drives FREE, high quality traffic that works on autopilot (once you’ve added the pins.
It's 24/7 - Pinterest is a 24/7 lead generator for your business - because you can guide people to free lead magnets, sales pages, webinars, services, offers etc
Cheaper Ads - If ads are your thing and you want to start running adverts for your business, then ads are cheaper to do on Pinterest than any other social media tool.
You can batch create - You can create all your 1 months content on one day for the whole month and schedule the months pins for your pinning strategy, freeing you up daily to write and grow your business whilst Pinterest works in the background.
Grow from the beginning - You can start generating leads, traffic and growth even as a new blogger, before you get picked up by the big Search Engines.
So now we know how great Pinterest can be for marketing a business. Let’s dig deeper into the types of business that can benefit from focusing on Pinterest as one of their key marketing tools.
Who can benefit from Using Pinterest?
Basically everybody!
But the 3 main business models that do very well on Pinterest are Product Based Businesses, Service Based Businesses and Online Based Businesses.
Pinterest for Products Based Businesses - example: an e-commerce store such as Shopify store, and Etsy shop, a print on demand business, handmade goods business etc.
By creating shop-able pins that link directly to products or product pages you’re going to be able to get those pins ranking for the product. That then people who are searching for (e.g. personalised birthday gifts) are going to find your product.
You can also tap into Pinterest Trends to create seasonal and trending content that drives traffic during peak shopping periods.
For example: Pin Topics for a products biz could include:
“The Ultimate Valentines Gift Guide” or
“5 Must Have x for X” or
“How to Style INSERT YOUR PRODUCT in 3 ways”
Pinterest for Service Based Businesses - example: photographers, coaches, freelancers, social media managers etc.
By creating educational content this will establish authority which thus attracts clients. You can create lead magnets (such as free educational guides, checklist with the main goal to grow your mailing list, sign up list.
Where when someone clicks on the free lead magnet all they have to do to access it for free is sign up to your mailing list.
Other trust based pins - testimonials, case studies, and success stories pins that drive traffic back to your website.
For example: Pin Topics for a service biz could include:
“Why You Should be using Pinterest For Your Businesses Main Marketing Strategy” - the very reason you’re reading this blog post here. So I write this blog post sharing lot’s of very useful info.
Then I create a pin and pin it, so people wanting to know:
Why Should I Use Pinterest for My Business? And
The Benefits of Pinterest for Content Creators or
5 mistakes Small Business make on Pinterest.
With these pins, drive traffic to the page you want to promote.
Pinterest for Online Based Businesses - example: Digital products creators, Bloggers, UGC Creators, Affiliate Marketers etc.
By creating Pinterest friendly blog posts that showcase what you’re selling such as a digital product or promotes a freebie, a course, a lead magnet to build your audience.
For affiliate marketing you would create pins around product recommendations with your affiliate links. Share behind the scenes visuals to give brand authority , you could share ‘idea pins and video pins to showcase tutorials on how to do something, quick tips and value packed con tent based on what people are looking for.
For example: Pin Topics for an One based biz could include:
“The Ultimate guide to making passive income from Blogging” - driving traffic to a blog posts that shares a lead magnet ebook on it or
“How to Make Money with Affiliate Marketing (even as a beginner)” or
“5 Canva Templates That will Save you Hours of Work” promoting said Canva Templates as digital products.
If you fall into any of the above categories then Pinterest can be an amazing way to get seen, by starting to create visual content that can be pinned that makes someone want to take an action - whether that’s click through to your web page.
If you can meet a searched need - then get that search need pinned and on Pinterest, the traffic cannot fail to find you.
Provided you know How To Optimise Your Pins For Traffic - SEO FOR Pinterest. Check out my next blog about how you can optimise Pinterest for Growth.
Conclusion
This post gives EVERYTHING you need to Start using Pinterest properly in 2026 which will help grow your blog.
If you follow this system consistently for 6–12 months, Pinterest really can bring you:
✨ 10,000–30,000 monthly sessions✨ even before your SEO fully kicks in
It is one of the fastest routes to Mediavine.
I hoped this helped you realise just how awesome Pinterest can be for your Blogging growth journey.
Let me know in the comments below if you liked this post or if it helped you. I hope it's inspired you to think about Pinterest in a different way and to get started using Pinterest in a way that will GROW your traffic! Because you can start growing with Pinterest immediately.
I'd been using Pinterest for recipes, wish lists, even my room mood boards for a renovation project. Which don't get me wrong is all great fun. BUT Establishing a good Pinterest SEO strategy early on is vital if you are wanting to get a blog out there in front of eyes.
Especially for new bloggers - it is possible to get monetized very quickly when you're doing the right things in terms of blog marketing and blog SEO. And why wait around for Google to rank you .... which could take 6 months. Get started the right way... Right away.
There's 480+ million reasons why!
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